[Review] The Wim Hof IPhone App

Wim Hof is all over the internet these days. He has been on all of my favorite podcasts recently (Joe Rogan, Tim Ferriss, Ben Greenfield and so on), which has made me really interested in the guy. Mainly because he is such an interesting and funny character. He is super charismatic, and you can’t help but feeling uplifted, when you hear him speak,

If you don’t know him, and haven’t seen it yet, you should watch the Vice documentary on The Iceman right now.

So I got really excited about his philosophy and wanted to learn more about his methods. I therefore, decided to download his iPhone app , and thereby get some of his teachings. And in this post, I would like to tell you, what I think of it.

In short, about the app: It is the worst app, I have ever not regretted buying! (?)

The app is just a collection of short videos, that might as well could have been released on YouTube. Of course, with the app, Wim gets to earn a little extra – which I don’t hate.

What I am saying is, a smartphone app really isn’t the best format for this material.

And there is really only 1 video in the app, that I’ve had real use of – the video that explains “The Wim Hof Method” – his special breathing technique. The rest of the videos are basically just him stretching and talking in an uplifting fashion (which I love listening to BTW).

The Wim Hof Breathing Technique

I will shortly explain how this works, as this was my biggest takeaway from the app. If you understand this concept, I don’t think you need to purchase the app, unless you just want to hear the charismatic man talk.

The breathing exercise works like this:

– You do 30-40 big, full inhales and releasing exhales in a row. That means you breath all the way in, and only release and let go without breathing all the way out again. The idea is to get more air in than out. This should increase oxygen levels in your body.

– When you do your last breath and breath out, you will notice, that you are able to hold your breath without any oxygen in the lungs for much longer than normal.

– You hold it for as long as you can, and then take one big in-breath again, hold for 10-15 seconds, release again, and see how long you can hold it, without any oxygen one more time.

– This is 1 full repetition. And you can do it 1,2,3,4 time – as many as you like.

What this exactly does for you, is a little hard to understand from just listening to Wim. It, for sure, has something to do with “the nervous system” and “the deep physiology” – both phrases he uses a lot! 🙂

I can tell you from my own experience, that the exercise gives me great energy, and I am better able to stand and stay in my cold showers when I do this alongside.

Unfortunately, Wim is often a little unspecific, which makes it hard to understand, what he is really “selling”.

My verdict on the app: Don’t buy it. It is very mediocre at best, and it contains very little useful material.

On the other hand, if you just love Wim’s personality, and you want to support him, and get more content from him, the app is a way to do that.

Apps I Couldn’t Live Without

Welcome to my dynamic blogpost about apps I frequently use!

I love finding new apps and technology, that can help me live a more productive life, and I have therefore made it easy for you, to find apps that have enhanced my life. Maybe they will do the same for you.

I use all of the apps underneath, and let me tell you how and why.



Evernote is without a doubt the greatest note taking app in the world. I mostly use it, to write down ideas I have for potential blog posts.

Once I decide, a post is actually going to be written, I move the note from the “Idea” folder to the “Projects” folder, and once something ends up there, it is certain it will happen.

I also like to keep track of all my best business ideas I may come back to later on.

Also, I use Evernote to describe processes for tasks, that I have assistants do on a frequent basis. With Evernote, you can easily share it, so they’ll quickly know what to do.

Inbox (for Gmail)



Google Inbox is my email client of choice. It is extremely clean in it’s design and very fast to use. It both has a great app for smartphones, and it is also fine to use in an internet browser, which I am a big fan of.

My email has for a long time been my to do list, and it is therefore very convenient for me, that they have made this a focus feature of the app. The best thing about it, is you can defer reminders for later, so if you don’t have time to do them now, you can get reminded later, without having to think about them in the meantime.


ifttt best app for productivity


IFTTT is short for If This Then That.

It lets you set up automations between other apps, so if one “trigger” goes off in one app, it will make something happen automatically in another app.

For example, when this article gets posted on the blog, it is going to be shared on all my social media accounts, saved in Evernote and many other things.

I give you many examples of automations for inspiration on the blog, and IFTTT is almost involved in everyone of them.

Fancy Hands

The virtual assistance service - Fancy Hands

Fancy hands is the virtual assistant service I use.

I am a big believer in outsourcing all trivial and uninteresting tasks in your life. The most “dumb” and computer related tasks, you can get your computer to do for you with a service like IFTTT. However, sometimes some of your outsourced tasks can only be handled by humans, and for them, you can use an on demand virtual assistant service.

I usually have automated triggers set up with IFTTT, so my virtual assistant knows when to go to work, without me having to ask him/her.

–           Example: An email that contains a specific keyword is received in my inbox -> Instructions on how the VA should handle it is sent automatically with IFTTT and a link to a shared Evernote document

For more tips on this: go to my Automation category on the blog.

I also recommend Fancy Hands’ smartphone app, which is handy because it lets you send voice request very quickly.


Best app for managing email subscriptions


Unroll.me is just the greatest way in the world to manage email subscriptions. It lets you see a nice overview of all newsletters you subscribe to at the moment, and then you can easily unsubscribe from the ones you want, with just one click.




Canva is a web-app, that lets you do nice designs very quickly.

It has all the features you need from photoshop – but here, you actually know how to use them. I for example made the featured image for this post with Canva – nice, huh? …. No, I know I am not a talented designer at all. But that is the great thing about it. With this app, I can at least make something, that doesn’t look completely horrible.



I have written about it before: I believe you should try and eliminate all unnecessary clicks from your life. And that is exactly what LastPass is able to do for you.

LastPass is a password manager service, that remembers all of your passwords. But what it also does, is auto-filling out all username and password fields, AND it hits the “log-in” button for you, which results in fewer clicks for you!

So install the chrome extension, and start saving clicks and brain cells, by never having to remember a password again.

Thanks for reading guys, I will make sure to update this post, as I find some interesting apps, so stay tuned!

Anything I should add? Please comment.